Custom Scripts
Curated to fit your voice, personality, and strengths✅ Written in your voice, not any voice
✅ Created fresh — never recycled or templated
✅ On-trend, modern, distinctive and real
✅ Built through a 100% collaborative process
Check Out Our Script Samples
Want to get a feel for how we write? Below you’ll find a few samples that showcase the tone, direction, and creative approach we bring to every script.
While we think they’re strong examples, these scripts have never been, and will never be, used in actual demos. They’re here purely to give you a sense of the custom work we create for every project.
Funny – “New Car Rules”
VO (playful, proud):
New car rules:
No fries.
No pets.
No slamming doors.
No touching the screen with greasy fingers.
No radio louder than 18.
Week two:
There are fries. There’s dog hair.
Someone put a sticker on the dash.
And honestly?
It already feels like home.
“Where It All Starts”
Tone: Hopeful, Reflective — Narrator
VO (warm, inspiring):
A bakery. A barbershop. A film. A family.Every dream needs a place to start.At Springfield BANK, we don’t just see your idea — we see your beginning.The first step. The first deposit. The first yes.Let’s get you there.Springfield BANK. It all starts here.
“Mom’s Night Out”
(Playful, tired-mom energy – funky bass groove, kid yelling SFX fade out)
I put on jeans, real ones.
Said “I’m going to the store,” and just… kept driving.
Landed at Rosa’s Cantina. No cartoons. No juice boxes. Just tacos and tequila.
Bless you, Rosa. I’ll be back tomorrow. Maybe with friends.
“Storm Prep” – Dramatic
Music: Subtle tense underscoring
SFX: Distant thunder, wind building
Voice (firm, steady):
The warnings came fast. We had minutes.
Flashlights. Bottled water. Blankets. Batteries.
And yeah, a giant stuffed sloth—because the kids were scared.
We got it all at Redwood Supply.
We were ready.
Sometimes, preparation is everything.
“Sleep Hacker” – Edgy, First Person
Sound: Late night ambiance, clock ticking.
Voice: (quiet, intense)
I used to sleep four hours a night.
Now, with DreamRift, I track REM cycles, sync my circadian rhythm, and wake up before my alarm.
It’s not magic.
It’s science.
And I feel like a goddamn ninja.
Music: slow build of electronic ambient tones.
Poignant / Storyteller
Title: “Dad’s Toolbox”
SFX: Old tools rattling. Ambient garage reverb. Soft piano music.
Voice (reflective):
Dad left me the house… and the toolbox. The hammer handle is worn smooth. The wrench still smells like the garage.
I use his tools now.
Somehow, the house feels more like him every day.
VO:
Crafton’s Home Store. Tools that last. Memories that live on.
Script happens
Your Scripts Are As Important As Your Reads (Maybe MORE!)
The read is everything, right? Not if your scripts are trash. We pride ourselves on script CREATION, not just selection.
Recently, we moved to a 100% custom script model. There are a lot of reasons, and we outlined some below, but poorly written or improperly matched scripts can turn decision-makers away before they have a chance to find out who you really are.
Your scripts should:
Properly match your skill-set
Be written specifically for you, not just “any voice”
Capture attention in the first few seconds
Showcase range without feeling forced or gimmicky
Highlight your unique vocal strengths and personality
Sound like real, modern, castable spots
Match the tone and pacing of current industry trends
Your scripts should not: